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Many cults have sales pitches that sound very compelling. With recruitment being their primary goal, it should come as no surprise that most cults use a number of enticing tactics.
When approached by a cult member, you might get the hard sell: "If you don't join us, you'll end up getting tossed into the Lake of Fire with the rest of the harlot church.” Or you might hear the soft sell, which might go like this: "Don't you want to be a part of God's perfect will?"
Before you get stressed out from trying to figure out whether they're right, you need to realize one very important fact. If 1,000 cults are active in the world, with each one claiming to be the one true religion, the law of mathematical improbability should put the burden of proof on them, and not you.
Your average cultist just assumes his group is the lucky one out of 1,000 that holds a monopoly on the truth. It should be obvious that they all can't be right. If it were legally possible to patent religious slogans, I'm sure there would be quite a fight at the U.S. Patent Office over who gets to claim the right to "the one true religion."
"Beloved, believe not every spirit, but try the spirits whether they are of God: because many false prophets are gone out into the world" (1 John 4:1).